It's official: Force of Nature: The Unlikely Story of Wal-Mart's Green Revolution, is out today.
My book tells the story of how a big company can be convinced that there's a strong business case for green -- and why the realization that sustainability is an asset, not a distraction, is spreading to other businesses and industries. Some are calling it a second industrial revolution. At the very least, it's a hopeful development at a time when we desperately need one.
I'll be kicking off Force of Nature's publication in the Northern California this week: at Kepler's Books in Menlo Park on Thursday May 12, Copperfield's Books in Sebastopol on Saturday May 14, and at the Commonwealth Club in San Francisco on Monday May 16.
My book tells the story of how a big company can be convinced that there's a strong business case for green -- and why the realization that sustainability is an asset, not a distraction, is spreading to other businesses and industries. Some are calling it a second industrial revolution. At the very least, it's a hopeful development at a time when we desperately need one.
I'll be kicking off Force of Nature's publication in the Northern California this week: at Kepler's Books in Menlo Park on Thursday May 12, Copperfield's Books in Sebastopol on Saturday May 14, and at the Commonwealth Club in San Francisco on Monday May 16.